A friend tried ok2eat for the first time last week. To log one tomato, she tapped seven times.

That's the moment we built v1.0.10 around. Easier to use, easier to share, easier to act on what's already in your fridge. Here's what just shipped, and where we're headed next.

Easier to use

The two most common actions on a fridge item — "I used it all" and "delete this" — used to take three taps. Now they're a single swipe. Right to use, left to delete.

A search bar at the top of your fridge, for when you're staring at fifty items and just want to know if there's still soy sauce.

A row of "recently added" chips at the top of Add Item. Most of what you buy is the same thing every week (milk, eggs, bread). One tap to re-add.

Receipt scanning is now front-and-center on the Add screen instead of buried inside "Add Multiple Items." Several testers told us they didn't realize the app could even do this.

Easier to share

Your household shares one fridge in ok2eat. Add an item on your phone, your partner sees it on theirs. The shopping list is shared too — when one of you adds avocados, the other sees them next time they're at the store.

If you haven't invited anyone yet, the Share button at the top of the app is the place. Send the code, they tap it, you're synced.

Easier to take action

When something runs low in your fridge, tap it and you get a one-tap reorder via Instacart, Amazon, or Walmart. We're working on tighter Instacart integration in particular — it's where most of our test users are buying groceries, and we want a single tap from "out of milk" to "milk is on the truck."

The Plan tab links out to recipe searches based on what's already in your fridge — AllRecipes, NYT Cooking, Epicurious. Tonight's chicken-and-broccoli problem is one tap away from three solutions.

What's coming next

v1.0.10 is the first half of an "easier" arc. The second half is about getting your inventory into the app even faster. A short list of what's queued:

  • Voice commands. "Add a gallon of milk" should be the same number of taps as saying it.
  • Photo-based add. Open your fridge, snap a photo, the app reads what's in there. Same idea as receipt scanning, but for the stuff you already own.
  • Recently-used learning. When you add "milk," we already know it's probably 1 gallon, expires in 7 days, lives in the fridge. The app should pre-fill all of that automatically.
  • Multiple shopping lists. "Costco trip", "Trader Joe's", "birthday party" — one household, several lists.
  • Money saved counter. A running tally of the dollar value of food you used before it expired. The honest measure of whether ok2eat is paying for itself.

If you want any of this sooner, the Send Feedback button on the Share screen goes straight to my inbox. We're shipping fast. Tell us what to build first.

— Greg